This market-leading text uses original case studies and commentaries about actual media experiences to get students thinking analytically about ethical situations in mass communication. Aiming to improve students' ethical awareness, 'Media Ethics' provides a solid foundation in the theoretical principles of ethical philosophies. It presents the Potter Box as a framework for uncovering the important steps in moral reasoning for analyzing the cases that follow.
Tabtight professional, free when you need it, VPN service. Get the latest science news and technology news, read tech reviews and more at ABC News. Media Ethics: Issues and Cases [Philip Patterson, Lee C Wilkins] on Amazon.com. *FREE* shipping on qualifying offers. Media Ethics is a diverse, classroom tested compilation of 60 diverse cases that will help students prepare for the ethical situations they will confront in their media careers. Ninety percent of the cases are. This diverse and up-to date compilation of classroom-tested cases in media ethics is now available in a new edition. Skyrim Ancient Knowledge Patch. Media Ethics combines real-life and hypothetical cases with a succinct introduction to relevant ethical theory, helping students prepare for the ethical situations they will encounter in the media professions.
Focusing on a wide spectrum of ethical issues facing media practitioners, the cases in the text cover journalism, broadcasting, advertising, public relations and entertainment. The Seventh Edition features new and updated cases and includes more cases focusing on corporations, the World Wide Web and post-September 11 news coverage. The new edition is also now accompanied by a new Web site with extensive teaching materials. New to this Edition • Over 25 new cases address topics such as the Jayson Blair story, the war in Iraq, Affirmative Action in college admissions, and the Kobe Bryant case, helping to keep the text timely and engaging for students. • A new Foreword by former CBS News Executive Producer Tom Bradford emphasizes the importance of ethics in journalism today. • A new website features extensive teaching materials and background documents, allowing for expanded classroom discussion.